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The most effective publicity is often free or very inexpensive. It simply takes a little of your time and some creative intelligence. Use Your Heart to Promote Business...

Most employers select finalists for new positions after a lengthy series of interviews. Of course, face-to-face interviews are important, but you can save a lot of time -- and...

One of the most effective and inexpensive ways of building employee loyalty is to hold regular outings and get-togethers. By holding staff gatherings, you build loyalty and form...

Many companies use independent contractors to slash payroll taxes and the high cost of fringe benefits. But using outside workers can result in other problems. It's no secret...